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IAA 2018: SDC seeks European deals

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SDC plans to expand into new markets and is hoping the IAA 2018 will act as a platform for its bespoke trailers.

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SDC plans to expand into new markets and is hoping the IAA 2018 will act as a platform for its bespoke trailers.

“We will export 500 trailers this year, mainly to Scandinavia and Belux countires” John Megarry, SDC global business development manager said. “We’re looking to new niche markets where our product portfolio can offer something different to what is already in the market.”

The County Antrim-based manufacturer hopes to increase its international sales to 20% of overall business in the next 3-5 years and is looking towards other European markets to expand its business.

“We’d like to add 2-3 markets per year,” Megarry added. “ We’re not experts in those countries, so we are looking to work with established long term partners who can help SDC grow. We’re not looking to offer standard products in Europe, although they will still be available. A new SDC curtainsider for Europe will be available in 2019, but we still expect 60% of our sales to be platform and extendable platforms.”

Megarry believes SDC will likely find countries including France, Spain and Italy to be its next sales channels where European spec trailers like its recently redesigned GRP Boxvan (pictured) with a 29-tonne payload and 34 Euro pallet capacity will prove popular.


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